The power of Social Media

By Jack Burke
Tweet and they will hear. We bought a front door from a big box store (think opposite of High's). The store provided a subcontractor to do the install. Long story short, there were some problems. The big box store pointed to the contractor; the contractor wouldn't respond to calls. After several unhelpful phone conversations, my wife Tweeted her displeasure. Now, it should be pointed out that my wife doesn't Tweet. I believe that Tweet was her first in 2011.
Within 24 hours, she was contacted by the big box store's corporate headquarters. Within another day, the local store called us. Within a week, the contractor was back out to our home. We will be getting a new door to replace the problematic one.
The moral of the story? Social media gives you options once the "regular" channels seem closed. And don't make my wife mad.