Is SEO a thing of the past?

by Jack Burke
The New York Times has a good article about how important social media is in gaining website traffic. Some Web publishers say that these days, the most effective way to build that following is to find readers on social networking sites like Facebook and Twitter, an approach known as social media optimization. That could improve the quality of articles, they say, because the best way to get links on Twitter is to write a story people want to share with friends.