Will your customers lay you off?

by Jack Burke—Jack@HighVelocityCommunications.com

You like to think you provide great service at a fair price. But think about what you do from your customers’ perspective. Remember, they’re probably worried about the economy as much as you are and are looking for ways to cut costs. When they look at your services, what do they think? Will you be laid off?

To ensure you’ll survive the next cut, take an honest look at yourself. Look not only at what you see but what others see in you. Focus on these areas of your performance:

• Can I be relied on to meet expectations 100 percent of the time, regardless of challenges?
• Do I complain about the occasional request to do something extra?
• How broad based and flexible am I? How many roles can I fill for the client?
• Am I seen as positive, as a team player who is always part of the solution?
• Do clients like being around me?
• Am I a valuable multi-tasker?